Increase Decrease is a brand that exists to give people opportunities to glorify God and expand His kingdom. To do this, our focus with Increase Decrease is two-fold:

First, to highlight truth and martyrdom by commemorating those who have been persecuted and paid the ultimate price for faithful service to Jesus Christ: death. Some of our graphics are shocking, yes, but are intended to create conversations with the intent of spreading the gospel of Jesus Christ and grow His kingdom.

Second, a portion of the proceeds from every shirt sold will be donated to the modern-day persecuted Church. Every purchase is a "partnership in the gospel" to support and expand the Kingdom of God in the world.